Baby Phat Footwear

The incredible success experienced by Baby Phat clothing is surprising, given the brand debuted as a simple advertising tool for Phat Farm fashion show. Phat Farm is a clothing line started by hip hop pioneer Russell Simmons and his ex-wife Kimora Lee, a former model. The line was created in the 1990s and features high-end hip hop styles for men inclined.

To make a sensation at an event Phat Farm runway, cute T-shirts with the words Baby Phat were included. Almost instantly female celebrities and models have been seen in the T-shirts and the decision was quickly made to launch Baby Phat as a clothing line for women. Kimora was responsible for overseeing the creative vision marks because of his years of experience in modeling with elite designers such as Giorgio Armani and his affiliation with Phat Farm.

Baby Phat clothing launched in 1998, quickly filling the void to be urban chic and glamorous women. Kimora has used his expertise as a model to create a brand known for effort blurring the boundaries between high fashion and style hip-hop. As head of the line, "said Kimora with luxurious fabrics and lush to provide women with clothing that is sexy and nasty, but still has the elegance and the edge of styles seen in fashion.

Clothing line of work for every girl or mature woman and many celebrities are major fans, including Lil 'Kim, Britney Spears, Tyra Banks, Madonna and Alicia Keys. Styles of the line have also been featured in editorial publications, including seventeen magazine and Vibe. The line has also received critical acclaim from the industry for its audacity. His shows are packed with a who's who list of the hottest celebrities and decision makers in entertainment.

Women fell in love with Baby Phat, because it has embraced them with curves. The clothes are designed to flatter all body types and jeans are hip shaking one of its most recognized. The agenda for the signature of the collection are its incredible t-shirts that include lettering chart sheet, and rhinestones. T-shirts feature a variety of necklines, sleeves and bright colors. Equally attractive as the fashion is the hallmark feline logo can be spotted across the line.

Baby Phat offers much more than casual wear. Lingerie, swimwear, pants, dresses affectionate, pants, skirts, sweaters and jackets to allow women to fashion in the meeting room, a room or a club. Ruffles, studs, bright colors and unique items such as zebra prints and extra detailing on jeans are also standard. A look at Baby Phat would not be complete without looking at shoes. Casual sneakers, 4 inch heels and boots with designs and colors are bright metallic another signature.

Kimora ably increased the number of women in the brand appeals also launching a line of large, juniors and a fashion line for girls. Clothing in the line of plus size is designed to fit women up to size 24 and includes a large part of the embellishments and sexy. The line also offers girls' clothes for newborns, infants, toddlers and young girls. Articles often sequins, prints and leaves, but are less dramatic than those offered to adults and more flexible suits and soft colors.

Currently, Baby Phat is the leading brand in street clothes for women, with annual sales in the hundreds of millions. Kimora continues to oversee his vision and continue his quest for turning it into a fabulous lifestyle complete. To do this: jewelry, sunglasses, Bel.